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The Monthly Pulse – Recruiters (June 2023)

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The Monthly Pulse
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Industry News
Credentialing Bottlenecks
The Story
Credentialing delays are a longstanding issue which can prevent physicians and advanced practice providers from starting their career or continuing practice in a new state, while also hindering patients’ access to quality care. During the COVID pandemic in 2020, the CMS waived the requirement for every practitioner to be licensed in the state where their patients were located, and many states waived renewal requirements. Healthcare organizations were better able to meet patients’ needs as a result, which points to a need for a more streamlined approach to credentialing.
     
What You Should Know
For many physicians, having multiple licenses with varying renewal periods and continuing education requirements is a headache. Automating the credentialing process is one possible solution to address the issue. Expanding the Interstate Medical Licensing Compact to all 50 states instead of the current 37 is another way board-certified physicians could receive expedited licensure in other states. With these solutions, physicians could deliver patient care with fewer hassles and delays.
     
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Don't just survive; focus on thriving even in these tough economic times
The Story
While financial challenges remain top-of-mind for hospitals, some are still thriving in spite of challenging economic circumstances. Those that are performing best are taking two specific approaches: they’re becoming more creative with hiring and they’re addressing issues like disparate IT systems to streamline workflows.
     
What You Should Know
As workforce shortages continue to be the biggest concern for healthcare organizations (and the biggest barrier to increased revenue), confronting the challenge head-on with creative solutions is what will allow certain organizations to thrive. Some organizations have recruited retired healthcare professionals and students to address staffing shortages, for instance. Others are finding IT partners who can address inefficiencies in their systems, such as disparate point solutions and apps that lead to clunky and cumbersome workflows. Finding a true IT partner who can listen and observe while also offering expert solutions is key to operational improvement.
     
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Why You (a Physician Recruiter) Need a Personal Brand
The Story
Recruiters often overlook the importance of having their own personal brand, but it can go a long way in attracting and retaining providers. For starters, it can help you stand out against other recruiters and establish you as a trusted authority in your field. Having a strong personal brand also helps you build and strengthen your network. As your network increases, you’ll build more credibility which can help you to further expand your pool of candidates.
     
What You Should Know
Building a personal brand takes time, but it’s worth the effort you put in. Regularly posting content on LinkedIn is a start, but you’ll also need a strategic approach to connect with your audience, increase your visibility, and build trust. Create content regularly, and make sure it’s of value to your audience. Aim to be relatable and authentic, and make sure you’re cultivating a brand that aligns with your values and priorities.
     
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Leadership Reflections
     
Artificial Intelligence
I don’t know about you, but Artificial Intelligence (AI) both excites and terrifies me. With each passing day, AI resources continue to be more accessible, and considering the rapid pace of implementation, I already feel so behind. In my research, I’ve seen traction in automation and it’s not too much of a leap to consider the potential AI has to revolutionize healthcare. However, it’s not without challenges.

Some advantages:
  1. Improved Diagnosis: AI has the ability to analyze vast amounts of data and identify patterns that may not be immediately apparent to human doctors, leading to more accurate and timely diagnosis.
  2. Personalized Treatment: AI algorithms can be used to create personalized treatment plans based on a patient's medical history, genetic makeup, and other relevant factors which can lead to more effective treatment and better outcomes.
  3. Increased Efficiency: AI can automate routine tasks, such as medical record-keeping, which can free up providers to focus on patient care, leading to more efficient and cost-effective service.
Some challenges:
  1. Data Quality: AI algorithms are only as good as the data they are trained on, so if the data is biased or incomplete, the AI algorithm may produce inaccurate or unreliable results.
  2. Lack of Transparency: It may be difficult to understand how AI algorithms arrive at their conclusions, which can make it challenging for doctors to interpret results and make informed decisions.
  3. Patient Privacy: AI requires vast amounts of data to operate effectively, which can raise concerns about patient privacy. If the data is not properly secured, it may be vulnerable to breaches or misuse.
Considering the opportunities to improve patient outcomes, increase efficiency, and reduce costs, it seems worthwhile to seriously consider if and where AI can be implemented safely. If done while addressing challenges like those outlined above, healthcare systems can work toward maximizing the benefits of AI while minimizing the risks.
     
     
Daryl Bert
Daryl Bert
CEO
e: daryl@ct-assist.com
t: 540-421-0696
w: www.ct-assist.com
     
Upcoming Events

AAPPR Live Webinar: Rural Focus on Retention Trends and Best Practices
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Tues., June 6
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AAPPR Roundtable - Interviews and Site Visits
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Wed., June 14 and Tues., June 27
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NAHCR's Annual Conference
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Wed., Jul. 26 – Sat., Jul. 29
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Annual Michigan Recruitment and Retention Network Conference
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Sun., Aug. 6 - Tues., Aug. 8
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PMRC Practice Match Annual Recruitment Conference
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Sun., Sept. 10 - Tues., Sept. 12
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